Eisbach Team

In the past 10 years of working as a team, we have founded, managed, grown and sold companies with over 7 million users across the globe – funded with both strategic and venture capital. 

We are passionate about working with business leaders, entrepreneurs and investors in strategically looking with them at the opportunities the digital world has to offer. At Eisbach all managing partners dedicate their full expertise in building successful new ventures

Having worked for corporates as well as entrepreneurs of startups, we pair industry experience with operational expertise. What makes us different to classic consulting agencies is that we think and act as entrepreneurs. Our work does not end with the strategic advice but can take the growth project all the way into execution.

Markus Barnikel

Markus made the best decision of his career when he quit the corporate world 18 years ago to join an internet startup called Yahoo!. After working with internet pioneers in Silicon Valley, Australia & Singapore he returned to his home country Germany as CEO of carpooling.com.
Markus has been leading and advising companies in digital transformation and strategy to make them grow and find a strong foothold in the digital world – that is, when he’s not finding a good excuse to leave town and climb a mountain.

Dr. Michael Reinicke

After obtaining his PhD, Michael quit the career in science and decided to dedicate his undivided attention to his startup carpooling.com. Gaining substantial expertise in broad areas of a young & rapidly growing company, Michael has been COO and guided the journey to market leadership and a successful exit. Today, his focus is on defining strategies for digital economies and implementing them. When he isn’t at work, you’ll find him doing sports; he enjoys trail-running and fitness, and has a great passion for traveling across the world.

Matthias Siedler

Working for international global leaders in the automotive and internet industry, Matthias decided to leave the lucrative corporate world and join the startup life as co-founder and CTO of carpooling.com. He combines analytical skills with operational experience and the human touch. Having experienced the ups and downs, he has a great deal of empathy and respect for the challenges faced by young companies. Matthias is a maker by heart and dedicates his spare time to build new state-of-the-art gadgets.


Companies we have successfully worked with